ISCM participates in the “Right Major – Bright Future” Admissions counseling program at Long Xuyen High school, An Giang Province
On the morning of March 26, 2026, the admission counseling program “Right Major - Bright Future” was held at Long Xuyen High School (An Giang), attracting a large number of high school students and parents to visit and learn about academic programs as well as future career orientations. The event took place in a vibrant atmosphere, creating a direct connection between students and higher education institutions.

ISCM and other universities participating in the 2026 admissions counseling program
This is one of the meaningful admission counseling activities, providing students with the opportunity to directly access universities, meet lecturers and students, and listen to practical insights about academic programs, learning environments, and career opportunities. Through this, students were able to explore emerging career trends in the context of a rapidly evolving society.

Students of Long Xuyen High School participating in a career guidance counseling event.
At the event, the Institute of Smart City and Management (ISCM) - University of Economics Ho Chi Minh City (UEH) participated in counseling activities and brought students new perspectives on fields that are increasingly playing an important role in the development of modern cities, including architecture, urban design, technology, operations management, and smart mobility. These are fields closely associated with urbanization, digital transformation, and sustainable development - key trends shaping the future of cities.

ISCM provides guidance to students about its training programs
Through direct consultation activities, ISCM faculty members and students helped participants better understand the Institute’s interdisciplinary training orientation. At ISCM, knowledge of design, technology, data, and management is integrated to address real-world urban challenges, enabling students to develop creativity, analytical thinking, and adaptability in a rapidly changing working environment.
Within the program, ISCM introduced its key academic programs. Notably, the Bachelor of Smart Urban Architecture and Design (BAUD) attracted significant attention thanks to its interdisciplinary approach, combining design, creativity, and innovative thinking to solve urban challenges. A highlight of the program is its dual-degree pathway with the University of Auckland (New Zealand), offering students opportunities to study in an international environment and enhance their competitiveness in a globalized context.

ISCM (UEH - University of Economics Ho Chi Minh City participating in the 2026 admissions counseling event
In addition to BAUD, two new programs also received considerable interest. The Architect Program in Smart Urban Architecture and Design aims to train architects capable of creating modern living spaces that integrate technology and sustainability. Meanwhile, the Bachelor of Smart Operations Management and Mobility (BMOM) offers a new direction for students interested in urban operations, transportation systems, logistics, and solutions to optimize urban mobility in the future.

ISCM answering questions and sharing information about its training programs
Through the counseling program, many students expressed strong interest in emerging and interdisciplinary fields closely linked to real-world urban issues. Direct interactions with ISCM faculty and students provided them with clearer insights into academic pathways, career opportunities, and the evolving demands of the labor market.
The program also served as an opportunity for ISCM to promote its interdisciplinary education approach, bridging academic knowledge with practical applications while expanding international learning opportunities for students. Through this, the Institute aims to accompany students in choosing the right academic paths and building a sustainable future.
It is hoped that the sharing sessions at Long Xuyen High School have provided students with greater clarity and confidence in choosing their fields of study. ISCM looks forward to meeting students again at upcoming admission counseling activities.
Learn more about ISCM programs:
Bachelor of Architectural and Urban Design for Inclusive Smart City: https://iscm.ueh.edu.vn/undergraduate/baud
Bachelor of Architectural and Urban Design for Inclusive Smart City (Architect): https://iscm.ueh.edu.vn/undergraduate/baud-arch
Bachelor of Smart Mobility and Operations Management: https://iscm.ueh.edu.vn/undergraduate/bmom
Photos and news: Institute of Smart City and Management
